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Page 26             April 2018                                         The Catoctin Banner Newspaper                         www.TheCatoctinBanner.com                       Published by www.EPlusPromotes.com
            Family Education Night at                                                  Mother Seton School Wins Gold at

            Lewistown Elementar y                                                      Educational Advertising Awards

               Theresa Dardanell                                                          Mother Seton School’s admissions
                                                                                       brochure has been presented with
               Students and                                                            the Gold award by the Educational
            their parents enjoyed                                                      Advertising Awards in the “Brochure”
            an evening of                                                              category. A national panel of education
            math, literacy and                                                         industry specialists reviewed all entered
            science activities                                                         pieces, presenting Gold, Silver, Bronze
            on February 13,                                                            and Merit awards based on creativity,
            2018, during Family                                                        marketing execution and, message
            Education Night                                                            impact.
            at Lewistown                                                                  Mother Seton School partnered
            Elementary School                                                          with Creosote Affects, an educational
            (LES). After a pizza                                                       branding and marketing firm, to analyze
            dinner, provided by                                                        changing market demographics and
            the PTA and served                                                         communicate the importance of a
            by LES staff, families                                                     Mother Seton School education to new
            rotated through                                                            audiences. Together, Creosote Affects
            three stations that                                                        and Mother Seton School created an
            were set up in the    Third grade student Olivia Yingling reads to Sparkles with the help of   admissions brochure that combined
            school.                          Wags for Hope volunteer, Kristi Wood.     clear, inspirational language and
               Preparation for                                                         stunning photography to promote the     Mother Seton School’s admissions brochure
            the science fair                                                           school’s commitment to 21st-century     received Gold at the Educational Advertising
            was the focus in the media center.    Education Night is a “great          learning, Catholic virtues and student   Awards in the Brochure category. A national
            Staff members, Kim Williams and       opportunity to build the relationship   success.                               panel of education industry specialists
            Dana Byard, were available to         even stronger between the families      The back panel of the brochure      judged entries based on creativity, marketing
                                                                                                                                   execution, and message impact.
            help students decide on a project,    and the school, an opportunity for   unfolds to reveal an insert containing
            using Chromebooks for research.       us to come together as a community,   curricular information that corresponds to the prospective student’s age.
            Science books displayed on all        and a great way to share the         Having a series of inserts to choose from allows Mother Seton School
            of the tables were available for      resources we have at the school.”    to provide parents with messaging that applies to their child’s stage of
            checkout. Students and their parents   She added that the activities make it   development.
            explored online math resources in     fun for the entire family.              Through the admissions brochure, Mother Seton School can express its
            the computer lab with the help of                                          value to prospective parents in a compelling and cost-effective way.
            teacher Emily Mooney.
               Chromebooks were set up in the
            gym for the literacy station, where                                        Mattress Sale Benefits Catoctin
            Literacy Specialist Sarah Flora gave
            suggestions for online activities                                          High School Music Program
            for students to access at home.
            The highlight of the night was the                                            You can save up to 50 percent off a new mattress during the Catoctin High’s
            opportunity for the students to read                                       Mattress fundraiser, to benefit the school’s music program.
            to a therapy dog. Two volunteers                                              Stop by the Catoctin High School gymnasium, between the hours of 10:00
            from Wags for Hope were on-hand                                            a.m. and 5:00 p.m. on Saturday, April 21, 2018, and get yourself that new
            with their READ dogs. Reading                                              mattress you’ve been wanting.
            Education Assistance Dogs and
            their owners are specially trained                                         ads @ thecatoctinb anner .com
            to work with children. These
            dogs help students by giving them
            reading practice in a no-pressure
            environment.
               LES Speech Language Pathologist
            Molly Howser said that Family
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